Aveda Invati Ultra Advanced Exfoliating Shampoo Light & Rich | Step 1 of 4 | Reduces Hair Loss by 77% | for Medium to Thick Thinning Hair Types | Normal to Oily Scalp | 94% Naturally Derived*

Aveda Invati Ultra Advanced Exfoliating Shampoo is Step 1 of the Invati Ultra Advanced 4-step hair care system, specially formulated for medium to thick, thinning hair and normal to oily scalps. This exfoliating shampoo gently cleanses the scalp, removes buildup, and helps create a refreshed, healthy-feeling scalp environment.

The formula is 94% naturally derived* and designed to support the appearance of fuller, thicker-looking hair. With continued use as part of the Invati Ultra Advanced system, it helps reduce hair loss due to breakage by 77%** while cleansing without leaving the scalp feeling weighed down.

Key Features:

• Step 1 of the Invati Ultra Advanced 4-step system
• Designed for medium to thick thinning hair
• Suitable for normal to oily scalp types
• Gently exfoliates and cleanses the scalp
• Helps remove buildup and excess oil
• Supports fuller, thicker-looking hair
• 94% naturally derived*
• Helps reduce hair loss due to breakage by 77%**
• Ideal for regular scalp and hair care routines